With Integrated Marketing Services you will:

• Improve your direct marketing response rates by providing recipients with an easy and effective response method, through more precise targeting and by better response evaluation.
• Develop more qualified prospects and contacts, and gain high quality sales and contacts leads.
• Convert those high quality leads into revenue (or required outcomes) and…
• Measure results in real-time.
  

An integrated marketing campaign to drive a particular business objective such as to increase sales of a particular product or to expand the contacts base, can be readily achieved using integrated marketing.  An organisation that would not otherwise have the time, expertise or resource to do such a campaign is now able to carry out an effective and better managed campaign using Integrated Marketing Services provided by IMP.

If you know 50% of your marketing works, with us you will also know which 50%

By using integrated marketing you will benefit from 2 powerful marketing channels working together; print and the internet.

Greater response rates to printed materials, direct mail and email are achieved allowing you to convert more recipients into valued customers and contacts.